Let's be real. 

We have every intention of changing your life.

When you look amazing, you feel amazing. Great skin is life-changing. And we believe you deserve youthful, beautiful skin without having to use dangerous chemicals and toxins.

We work with intense passion for our purpose. Our purpose is to positively impact the lives of our customers, by offering clean skin care products that genuinely work to improve skin, and therefore confidence.

Our products will always be made in the USA.

We believe smile lines are a good thing. We think it's ok to act your age and to celebrate your life story. We think you deserve that.

We stand behind our products faithfully. We have no interest in pushing our products on people who don't need them or don't want them, for any reason.

We will work hard to earn your repeat business and if we mess up, we'll fix it.

We think you, our customers, deserve our gratitude and our respect, and we will always treat you as such.

We will never ask you to sell our products. We are not a multi-level marketing company. We focus on creating great products, not on building a downline.

We will sell only products that genuinely work for a skin care purpose. We will never introduce a product just to have another price point.

We will keep our ingredient lists as simple as possible, to ensure that each ingredient can be at a level that is truly effective. More is not more. 

We tell it like it is. We don't make false promises. We will never tell you our products work miracles, because they don't.

Join the Club!

New to Story? Let us introduce ourselves.

Enter your email for 20% OFF your first purchase. And we'll send you high-impact skin care tips, advice, loyalty offers, and more!